Engagement with your audience is the key to a successful advertising campaign. And when it comes to interacting with consumers, Digital Out of Home packs a bigger punch than more traditional forms of advertising. It allows for greater flexibility, creativity, and opportunity to open a dialogue with consumers. Interaction is a key In the world […]
Monthly Archives: May 2021
We may live in a digital age, but out-of-home advertising is—not surprisingly to industry experts—a genuine growth market. Outdoor advertising (or Out-of-Home) targets consumers when they are outside of their homes, commuting, shopping or visiting public spaces. Step outside your office and more often than not you’re exposed to a whole host of outdoor advertising […]
Advertisers in Jakarta have always been leveraging outdoor platforms, even after the challenges of last year. To better engage audiences and increase return on investment (ROI), out-of-home(OOH) advertising has evolved considerably. However, is an opportunity to connect with people through out-of-home (OOH) advertising. As the world opens back up, companies can create OOH campaigns to […]
(source: https://www.effortlessoutdoormedia.com/history-billboards/) Driving a car on the streets of the capital city of Jakarta while listening to your favorite song playing on the radio, dealing with congestion by following each other with other motor vehicles, sometimes stopped at the intersection of red lights, then the view is directed at a large advertisement displayed on billboards […]